How It Works

From browse to broadcast
in minutes.

Cast gives you production-ready AI characters with consistent visual identity across every shot. Here's how.

01

Browse or Create

Explore 100+ photorealistic AI characters in the marketplace, filtered by age, ethnicity, build, and style. If you don't see the right fit, describe your ideal character and Cast generates them in ~90 seconds.

02

Choose a License

Every character offers flexible licensing: free with attribution, $50 for a single project, $250 for unlimited productions, or $1,000 for exclusive ownership. No subscription, no hidden fees.

03

Download Your Assets

Instantly download a high-res profile photo and a 4K 8-panel reference sheet showing your character from every angle — front, side, back, and close-ups.

04

Use in Your AI Video Tool

Drop any panel from the reference sheet into Kling, Runway, or Veo as your starting frame. The character stays visually consistent across every shot — same face, same wardrobe, every angle.

Frequently Asked Questions

What is a reference sheet?

A reference sheet is an 8-panel image showing your character from 4 full-body angles (front, left, right, back) and 4 close-up angles. It locks the character's visual identity so AI video tools can reproduce them consistently across different shots.

How do I use the reference sheet in Runway or Kling?

Crop the angle you need from the reference sheet (e.g. the front-facing full-body shot), then upload it as the starting frame / image input in your AI video tool. The tool will animate from that exact frame, preserving the character's appearance.

What does "create your own character" mean?

If none of our marketplace characters fit your vision, you can describe exactly who you need — age, ethnicity, build, wardrobe, vibe — and Cast generates a brand-new character with their full profile photo and 8-panel reference sheet. Each creation costs 1 credit.

Are these characters safe for commercial use?

Yes. Every Cast character is 100% AI-generated with no real-person training data. There are no likeness claims, no model releases needed, and no copyright risk. Your license is your proof of rights.

What's the difference between the license tiers?

Free (with attribution) lets you use the character if you credit Cast. Single Project ($50) covers one production. Studio License ($250) covers unlimited productions for 12 months. Exclusive Rights ($1,000) gives you permanent sole ownership — we remove the character from the marketplace.

Can I regenerate my reference sheet?

Yes. After creating a custom character, you get up to 3 free regenerations of the reference sheet if the first result isn't quite right. If you're still not satisfied, contact us at admin@castability.ai.

Still have questions?

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